The episodes will present different sections of the decade and tell about the rise of Russian cinema, which began with the release of Timur Bekmambetov's "Night Watch", the economic euphoria that covered Russia with the rapid growth of oil prices, Moscow nightlife, the appearance of the shows "The Last Hero", "Dom-2" and "Star Factory", as well as the development of A significant element of the mass culture of those years was Russian rap.
The multi-part project shows the main milestones of politics, television, advertising, music and nightlife, which distinguished the country at that time. Numerous interviews given by the participants of this incredible era helped to accurately convey the flavor and recall how things really were in the 90s. In addition, the film is based on home archives and personal diaries, as well as audio and video recordings.
For eight years, a team of specialists created a whole world about which almost nothing was known. The world of Kievan Rus of the tenth century. They managed to make historical films with documentary accuracy. Icelandic sagas and the works of Oriental travelers, Byzantine books and, of course, ancient Russian chronicles were studied and researched. The oldest dated chronicle is kept in the Russian National Library in St. Petersburg. It was these texts that formed the basis of the script. Five built cities, hand—sewn costumes, forged weapons, a Viking ship — a drakkar — built according to the drawings of that time, complex computer graphics - all in order for the viewer to fully immerse himself in the atmosphere of the early Middle Ages of the Viking film.
General Director of "First Channel" OJSC, President of the Industrial Committee of the Media, member of the Board of the Academy of Russian Television (ART), member of the Board of the National Association of TV and Radio Broadcasters (NAT). In 1983 he graduated from the biological faculty of the Moscow State University named after Mikhail Lomonosov, in 1987 - graduated from the Moscow State University, candidate of biological sciences; worked in the creative production association "Videofilm". Since 1988, he worked in the Main Editorial Office of Youth Programs of the Central Television and Radio Broadcasting of the USSR, in the weekly information and music program "Vzglyad". In 1991 in the TV company "VID" he created the journalistic program "Matador", dedicated to the issues of culture, cinema, fashion, until 1995 - the author and host of the program "Matador". In 1992, together with Leonid Parfyonov and Igor Ugolnikov, he created an independent production company "Master-TV" (became its general director), but a year later the company collapsed; registered the firm "Matador"; since 1995 - editor-in-chief of the Matador magazine. In June 1995, he was appointed general producer of JSC "ORTV"; together with Leonid Parfyonov became the author of New Year's scripts "Russian Project", "Old Songs about the Main" (ORT). In 1995-1996 he was the general producer and one of the directors of the films of "social advertising" "Russian Project ORT". From September 3 to October 6, 1999 - Acting General Director of Public Russian Television OJSC (ORT); On October 6, 1999, by a meeting of shareholders, he was approved by the general director of ORT OJSC (now - "First Channel" OJSC). In July 2002, he became one of the initiators and president of the Industrial Media Committee, established by the heads of the 30 largest Russian mass media; Secretary of the Union of Cinematographers of Russia (since 1994); Academician of the Academy of Russian Television (since 1996); member of editorial boards of the magazines "Medved", "Kinoatel'e".
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